Tag: marketing

  • What I’ve learned about Brand Marketing

    Brand marketing is the process by which a name/image/logo/product is associated for commercial purposes. This process is fundamentally the same as how we understand new words and are able to bring new words into our vocabulary. When we learn new words, we remember them best when there are multiple modalities and existing concepts to which […]

  • Automatically Respond to Twitter Messages

    I was a bit hesitant to post this script since it is such a powerful marketing tool that it could be used very badly in the hands of a spammer. The basic premise is to directly respond to someone’s tweet if they mention your product or service. So for example I might want to have […]

  • NLP Copywriting

    Just a quick link to post. Dr. Harlan Kilstein is an NLP practitioner that specializes in using NLP techniques to make your copywriting sing.  He’s currently in the middle of a 30 day video series that is packed with useful tips about how to write better copy. If you haven’t heard of NLP you are […]

  • How you should use 80/20 to start and grow a business FAST

    When it comes to getting your business profitable the 80/20 rule can be used as a guide to determine how you should manage your time. What is the most important part of any new business? Sales. Time and time I’ve had to learn and relearn this while trying to get HalOtis profitable. I spent time […]

  • Who writes telemarketing scripts?

    I’ve been learning a lot about copywriting lately by listening to some of the world’s best copywriters namely John Carlton, and Gary Halbert. I’ve read a number of books on the subject of sales and selling and marketing. Though I wouldn’t consider myself to be a good copywriter I have developed a sense of what […]